Custom printed boxes have been a long time standard in trade show marketing, but they are quickly becoming a staple in just about every other marketing strategy. Business owners are using custom printed boxes for everything from promotional mailings to employee id cards to brochures and more. These boxes can be printed with almost any logo, slogan or name that you want, giving your business a complete branding package.
While custom printed boxes have been a standard advertising tool for years, companies are quickly recognizing the value in these simple yet powerful advertising tools. Custom printed boxes are both cost effective and versatile, allowing them to be used in a wide variety of different ways to promote your company. Consider the last thing you bought online. If it was a generic grocery store card, newspaper, or catalog, chances are very good that you either tossed it away or at least shredded it into pieces.
However, those who are brave enough to purchase the product usually keep it as a reminder of the unique and delicious experience they just had. Unfortunately, this is not always the case with the packaging in today’s world. Today’s consumer is inundated with tons of products and advertisements all promising to be the best, or the best of the rest, and custom box companies understand this. They work hard to create custom packaging that is appealing, durable, eye-catching, easy to store and shipping is always free.
The main ingredient in making custom printed boxes stand out is the fact that they are made by a company that uses eco-friendly inks instead of regular dyes. By using eco-friendly inks that do not bleed and fade, these boxes stay vibrant and clean for years to come. These inks work great for all types of products whether you’re going for a brochure for your landscaping business or candy for your kid’s first birthday, you can count on these boxes to hold up for any occasion. In addition to their durability, flexographic boxes can also withstand extreme temperatures from hot to cold thereby ensuring that they will keep your products fresh and protected no matter what the environment is.
Flexographic and die cut mailer boxes have long been favorites among retailers and business owners alike because of their stylish yet practical designs. Although these boxes look classy and elegant in every shade of color and every shape, it’s the craftsmanship behind each piece that leaves a long-lasting impact. The fact that they are hand crafted by skilled artisans means that you don’t have to worry about them losing their luster. They are also sold at affordable prices, so there’s no need to spend too much if you want to upgrade your current packaging system. If you’re planning on setting up an online business, the ideal giveaway gift for customers and potential clients would be custom printed boxes that can be used as promotional giveaways during business promotions or in brand launching events.
With custom printed boxes, you can create the impression that you are hip and trendy by giving out beautifully crafted boxes in multiple colors. You can also make use of custom packaging materials to promote your company. You can give your customized cardboard packaging away as promo items during trade shows, product launches, employee appreciation events, conventions, or product demonstrations. Whatever the occasion, your valued customers will sure to be delighted with your thoughtful gesture.
Customized Custom Printed Boxes is an essential element to every product’s marketing plan. A box is an important component that must be included in your products’ marketing mix. A box sets the tone for your company’s image, helps organize your product and showcase your company’s quality and professionalism, and adds a touch of class to your product. Without a box, your product would not be able to stand out and would lose its unique selling proposition (USP). Custom Boxes and Carton printing include:
Customized Boxes – The use of custom boxes is critical when it comes to effectively branding your product. Your company’s logo, slogan, and brand name should be boldly displayed on the outside of your custom boxes. This signage is one of the most effective ways to brand your products. The key to a successful branding effort is to make sure that all eyes are focused on your custom boxes. When a potential customer sees and uses your custom printed boxes at first glance, they will quickly identify your company and the services and products it provides.
– Custom packaging is one of the most economical and time-saving strategies available to businesses. You can reduce your manufacturing costs by investing in high quality packaging material. With custom printing, you can print your company logo, motto, and contact information on custom printed boxes that will enable your customers to easily identify your product.
– Business-to-Business (B2B) Marketing. Using custom boxes to promote your business can greatly expand your customer base and bring in new business while simultaneously increasing sales. You can provide unique B2B packaging that incorporates your company’s unique branding. Many companies use custom printed boxes for mail-in rebates, employee appreciation events, and other local events to increase brand awareness. You can also print special offers, coupons, and announcements relevant to your business.
– Expanding your Customer Base. Most people prefer to purchase a product when it is readily available. When a company offers customers a product that is not widely available, they are more likely to pass up your opportunity to purchase the item. By investing in custom printed boxes to help customers locate your company, you are increasing the likelihood that they will make a purchase. With this strategy, you are likely to increase your customer base.
As you can see, there are multiple benefits associated with investing in custom printed boxes. When you choose to use this packaging solution, you are able to offer your customers high-quality product and service, reduce waste, increase your profit margins, and enhance the appeal of your marketing materials. In addition to all of these benefits, you can customize the product to meet the specific needs of your customers. This allows you to provide a diverse range of products to fit the needs of your diverse customer base.
